Masi is a leading producer of Amarone and has always interpreted the values of the Venetian regions with passion. Its history begins at the end of the eighteenth century, when the Boscaini family carried out their first harvest in the prestigious vineyards in "Vajo dei Masi", a valley in the heart of the Valpolicella Classica region.

Masi offers recognised expertise in the Appassimento technique, a method of drying harvested grapes, practised since Ancient Roman times to concentrate the wine, and continuously innovated by the Masi Technical Group. Masi is also one of the historical interpreters of Amarone: its President, Sandro Boscaini, represents the sixth generation of the family that has made Amarone one of the prestige names of Italy. Today, Masi produces five different Amaroni, the widest and most qualified range available on the international market, plus a range of other iconic wines, original interpretations of the Appassimento technique, such as Campofiorin.